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Faster decisions lead to faster growth – 3 questions to make that happen

by on August 18, 2015

Decsion making
Certainty in business, about anything, is very rare.

If you’re moving fast, you’re going to be out ahead of your understanding of the facts.

Will the new marketing work?

What will revenue be in six months?

Which way is the market going?

I don’t know.

And you don’t either.

As the CEO this can create an issue. It’s easy to freeze up on simple decisions because you think you need more information. When you wait for that “more information” you discover that it isn’t coming and even if it does, it never helps much.

There are three simple questions to speed up decisions when the facts are unknowable…

1. What’s the worst that can happen?  If you can live with the worst, why not proceed…

2. Where’s the exit? If things don’t go as planned, how ya’ getting’ out…

3. If the stars aligned and you hit it out of the park, what’s the reward? Is the best possible result, worth the effort…for many ideas the answer is no. This is the antidote for doing too much and getting too little in return.

Faster Decisions ==> More Experiments ==> Faster Growth


If you’re wondering how you build a company that you can sell for a premium in a few years, contact me to discuss the Valuation Amplification Process.

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From → M&A, Strategy

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